This year's mid-pandemic cold & flu season is uncharted territory. With so much uncertainty, how can you get ahead in empowering consumer’s health?
Healthline Media consulted with our in-house medical experts, revealing seven trend-based predictions in the 2020 Cold & Flu Season: Forecasted Changes in Consumer Behavior report. From technology usage to purchasing behaviors, marketers will learn how to best connect and resonate with consumers in the winter months to come.